Amazon | Paid social | Holiday Instagram & Facebook
Three paid social banners for Amazon.com’s Holiday campaign: two 16×9 Instagram stories and a 1×1 Facebook story.
Project scope
- Receive approved product ASINs from marketing.
- Obtain banner copy from the copy team.
- Design banners to meet Instagram and Facebook specifications while adhering to the Amazon Holiday style guide.
- Create a mock-up deck with banners in real situations for presentation at Holiday Creative reviews.
My role
Visual designer
The challenge
Design an image that maintains the focal point within Instagram and Facebook specifications.
